As featured in the iPhone Games Bulletin: UK studio ustwo™ have launched a tongue-in-cheek (yet serious) campaign against 59p app pricing (that’d be 99 cents in the US, obviously). “F*** 59p. I’d rather nothing than that insult price. All our apps move to £1.19 as standard. It’s time to value our own work..” tweets co-founder Mills, following up with “Developers Unite. Don’t undersell your apps. Join ustwo™ in raising the minimum PAID to £1.19. Be Bold. Be Proud. “The company says that all its apps released from now on will cost around £2.79, too.

The ‘Call to arms’ is picked up on PocketGamer.biz